Jeff "Surge" Berg... Husband, Dad, Associate, Business Owner, Leadership Coach, Trainer, Cop… Laird!!


"Don't Die Wondering" was a phrase I heard in college and have tried to live my life by ever since.  The early years consisted of playing college football, singing in the university choir, as well as, co-founding a traveling team and big event concert called 'Surge.'  After finishing my Bachelor's in History & Political Science from Ottawa University, I finished accelerated seminary at the Kanakuk Institute, as well as, earning a Master's degree in Youth & Family from John Brown University.  A decade later, I left vocational ministry, taking a position as the Leadership Coach for all Bixby Athletics at Bixby Public Schools and became a reserve Police Officer with Bixby PD.  A few years later I started another exciting adventure with the largest retailer in the world (Walmart).  Today, I can be found training Walmart associates all over Oklahoma through our innovative Academy Training Stores, as well as, presenting and speaking through Surge Leadership™ and The Spartan Code®!  

Discipline of self, Integrity of heart, Sacrifice in hands and Courage through feet are the principles I choose to live out each day.  And yes, on my 30th birthday I received a 10" by 10" piece of land in Scotland making me in fact a Laird.  D.D.W. my friends!

Surge Leadership LLC

Surge Leadership™ is dedicated to inspire and create a positive and powerful movement.  We dream of ways to impact students, parents, teachers and coaches around the country.  Here are a few of the things we do most often: 

  • Facilitating conversations with business professionals through Daily360: Every Step Matters

  • Leading workshops for parents and educators on the '10 Things YOU should know about Teens and Tweens'

  • Presenting new ways in rethinking social media and cellphone use: '#Selfie’ (Students) and ‘R.E.A.L. Life’ (Adults)

  • Training leaders, coaches and student-athletes through ‘DISC Leadership: Next Level Living

If you are in need of a creative communicator look no further... Contact us and let's get started!!

Impacting Tomorrow... Today!!